Our Story

Shiroe is born out of the desire to break mundanity and the need to push the boundaries beyond what's already out there.

Cultivated to be golf and yoga enthusiasts in Southern California, we are dedicated to to make the fusion of style, comfort and functionality, and to provide our customers with premium products that are street ready, work ready, as well as motion ready.

It is made for the urban athletes who's always on the go and constantly switching roles among many social occasions.

It is designed for the modern adventurists who has a keen interest in fashion, technology and innovation.

The brand is named after Shiro the white german shepherd, a brave and loyal member of the family. In the end, we want to create an active and fun vibe for our customers to enjoy anytime and share with the ones they love. Just like we do.